Need help with Healthcare Marketing and Strategy

Assignment Instructions and Details:

By Saturday, January 9, 2016, submit your answers to the discussion questions given below as Part 1 and Part 2 to this Discussion Area. Cite your work appropriately whenever possible. You should follow the most recent APA guidelines when citing your work. Be sure to incorporate your weekly readings and cite your sources using proper APA guidelines (including in-text citations and references). Respond with meaningful feedback to two classmates before the end of the week. Your feedback should be constructive and add value to the discussion.

Part 1: Successful Emergent Strategy

There are times when the best strategies are simply unplanned and happen. When these “emergent” strategies are born (often out of conflict) it is important to be flexible in order to be successful. It is also important to be sure to determine factors to success. This week we will discuss how these items affect overall strategy.

Have you observed a case of successful emergent strategy in any field? Briefly describe the events. Why was the strategy successful?

Part 2: SMART Criteria

Utilizing various criteria in order to create and determine success in any strategy is important. This week you will learn about how to utilize SMART criteria in order to create and clarify strategy.

Select any one personal activity or hobby. Write your objectives using the SMART criteria. Now answer the following questions:

  • Does the exercise help clarify your ideas about what you are doing?
  • Does it help you work effectively? How?

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